Service Design is a human-centered design methodology that places equal value on the customer experience and the back-stage business operations to create mutual value.
Most of us have heard of User Experience at this point. Service Design zooms out to look at both the user experience, the employee experience, and all the of the systems, tools, processes, and cultural norms that play into those experiences with the goal of improving the entire system-- for everyone involved.
On February 6th, we’ll take a look at the new member sign-up process for the Weller Society: https://www.thewellersociety.com/ as a real life case study of how to apply SD principles and build a Service Design blueprint.
This workshop is perfect for you if:
- You know there is a pain point your customers experience with your service/ your business and you don’t know how to fix it.
- You have ideas about improving the new member sign-up process for the Weller!
- You are interested in learning more about Design Thinking as problem solving, and learning a new approach to collaborating on complex issues. The workshop is open to both absolute beginners and seasoned service design practitioners.
This will be a hands-on, facilitated workshop. Be prepared to roll up your sleeves and work in small groups to generate insights on the new member Weller experience. Ongoing Meetup Structure:
Our group meets on the first Thursday of every month. We either meet at 10 Barrel for casual #thinksndrinks or we host hands-on service blueprinting workshops with partner organizations. If you have a connection to a business who might be interested in hosting us for a workshop, please send along an introduction: firstname.lastname@example.org.
To dive in to everything Service Design, our favorite resource is: http://www.practicalservicedesign.com. Check out the community on Slack.